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The Importance of Pricing Strategies for Amazon Sellers

The Importance of Pricing Strategies for Amazon Sellers

Nov 11, 2017 | Marketing

Selling on Amazon requires many skills as you compete with other sellers who might have plenty of experience in the business. There are many things to learn in order to attain optimal success in a highly competitive marketplace. In addition to attending PROSPER...
Customer Service Lessons from Amazon’s CEO

Customer Service Lessons from Amazon’s CEO

Nov 3, 2017 | Marketplace News

Amazon is an undisputed leader in online retailing as well as overall customer satisfaction. Jeff Bezos, Amazon’s CEO, has taken the philosophy of caring for customers well into the digital era. Amazon’s success is the product of an unyielding and uncompromising...
How Amazon Affects Our Shopping and Selling Habits

How Amazon Affects Our Shopping and Selling Habits

Oct 27, 2017 | Marketplace News

Amazon has radically changed the online retailing landscape. The company that started in a garage and was happy to earn $20,000 per week has achieved unprecedented success after more than 20 years in business. Amazon today has more than 150,000 full-time employees and...
The Future of Amazon

The Future of Amazon

Oct 23, 2017 | Marketing

Amazon is the biggest online marketplace in the U.S. In 2016, the company broke its own records on different fronts. The company’s sales in North America increased by more than 25 percent as compared to the 15.5 percent increase in overall e-commerce sales in the...
Tips for Growing your Personal Brand [infographic]

Tips for Growing your Personal Brand [infographic]

Oct 20, 2017 | Marketing

Internet marketing offers a new avenue where you can boost your brand personality. The internet creates a multiplier effect due to the current trend in customer behavior. Whether it’s in the morning or night, social media become the best hangout place for everyone....
The Advantages of Diversified Selling

The Advantages of Diversified Selling

Oct 13, 2017 | Marketing

While Amazon is the biggest online marketplace in North America, many will advise against selling only on Amazon. A robust and diverse marketplace presence offers increased brand recognition and a larger opportunity to earn more revenue. Participating in different...
10 Social Media Tips for Business Owners [infographic]

10 Social Media Tips for Business Owners [infographic]

Oct 12, 2017 | Marketplace News

Competing in the online platform such as being successful Amazon sellers means making friends through different social media sites where you can pool out profitable customers. To be more consistent, follow these ten social media tips for business owners. It will allow...
Amazon or eBay?

Amazon or eBay?

Oct 10, 2017 | Marketplace News

Various marketplaces compete for business in the world of online selling. There are several well-known mega-marketplaces, but two names stand out: Amazon and eBay. These two kingpins are among the most successful and widely supported online selling forums. The two...
What to Sell on Black Friday and Cyber Monday

What to Sell on Black Friday and Cyber Monday

Oct 6, 2017 | Marketing

With autumn sales in full swing, online merchants are gearing up for the biggest retail holidays of the year – Black Friday and Cyber Monday. Online sellers are already asking themselves what unique products to offer. Internet competition is a lot fiercer today than...
The Right Way to Compete on Amazon

The Right Way to Compete on Amazon

Sep 18, 2017 | Marketing

Some people equate selling on Amazon to participating in a never-ending battle. Competition is part of any business, but it is particularly steep on Amazon. It doesn’t do any good to be afraid of competition—it’s part of the industry. Try viewing competition as a new...
Online Selling Tips for Fall

Online Selling Tips for Fall

Sep 4, 2017 | Marketplace News

If you’re an online retailer, there are a number of fall shopping occasions that are worth capitalizing on. In addition to fall holidays, the change in temperature can spur sales as people make purchases to prepare for colder weather ahead. You can get ready for fall...