Every Amazon seller worries about margins. It’s well known among the selling community that Amazon takes a significant cut of the seller’s margins. The question becomes: How is budget allocated from what little margin remains? Amazon Income vs. Asset There is a...
The holiday season provides the break-through opportunity that many retailers need to become profitable, especially if they have been operating in the red during the preceding months. Amazon retailers may find themselves wondering how to position their products and...
Land on any Amazon guru’s squeeze page and you’re bound to see something like this: “Just sold $36k yesterday. Join my course to learn all my secrets.” You’ve got to love sales totals. They really are glamorous. They make us feel really nice inside. But if you...
One of the most challenging problems for an Amazon reseller is to find enough capital to buy and sell inventory. As a young company, it is often very difficult to get traditional bank financing. Banks often do not like to loan money to companies that are less than...
If you sell on FBA (Fulfillment by Amazon), Amazon reimburses you for mistakes they make with your inventory, like losing or misplacing inventory/shipments. However, most FBA sellers don’t realize: Reimbursements aren’t always automatic. Like tax deductions, the...
There’s a reason Amazon has associated itself with the word “prime.” With billions of dollars in annual revenue, dozens of profitable subsidiaries, and a market cap of nearly $1.6 trillion, the company has cemented its position as the leading global online retailer....
Have you found the magical wooden, kitchen product that you know will be the hottest selling item on Amazon? The supplier looks legitimate. After all, his website boasts FDA-approved materials, high customer satisfaction ratings, and of course, unbelievable prices....
Absolutely! With everyone selling on Amazon these days, how are you going to differentiate your product from the competitors? How do you ensure your product will arrive in good condition? How do you know the customer will be satisfied when they open the package?...
So many sellers come to me to learn how to ship to international FBA locations. When I drilled down to see why they were looking at FBA they would tell me how it was the only way they could meet the requirements for selling into international markets. These...
Amazon is the world’s largest product search engine, and it’s just getting larger. Here’s how it’s changing in 2018. In 2016, 55% of people in the U.S. started their online shopping trips on Amazon.com, according to results from a 2,000-person survey commissioned by...
Over the past five years, I have worked with hundreds of Amazon sellers and there is one particular problem that stands out year after year. Most sellers focus so much of their energy on boosting sales ranks that they forget about key business fundamentals. While...
Stay-at-home mom makes $700 a day selling candles on Amazon. Two college kids hit a million dollars of revenue selling motorcycle gloves. Cab driver sells enough fidget spinners online to quit his job and become a full-time seller. We’ve all heard success stories like...
As an Amazon seller, the backbone of your business is also a common pain point: inventory. What should you sell? Who are the most reliable suppliers and where can you get the best price? What prices should you set? How do you know how much to order at a given time?...
Most Amazon sellers know how important it is to optimize all of their Sponsored Products campaigns. Finding out which keywords and search terms generate the best returns for every dollar spent and which should be removed because they are unprofitable, are critical...