“Live Shopping” has its Day as TikTok Shop Nails BFCM

“Live Shopping” has its Day as TikTok Shop Nails BFCM

  SINGAPORE – TikTok Shop reported its “Biggest BFCM Weekend Ever” thanks to “engaging Live Shopping events and inspiring content” from creators. Categories that included fashion, beauty, kitchen and home, decor, luxury resale items, food, and books did...
Never Too Early to Prepare for 2026

Never Too Early to Prepare for 2026

  SAN DIEGO – Much like Prosper attendees, Marc Hess is in end-of-the-year mode. As the newest member of the Prosper Advisory Council, he knows that all important end-of-year numbers are quickly piling up. “The seller mindset is focused on ending the year strong,...
Another AI Answer Engine Debuts

Another AI Answer Engine Debuts

TAMPA, FL – North America’s largest furniture store brand (Ashley) recently launched a fully transactional shopping experience through Perplexity, an AI-powered answer engine. With PayPal’s payment technology, the new experience gives customers the ability...
ChatGPT Launches Shopping Research Feature

ChatGPT Launches Shopping Research Feature

  SAN FRANCISCO – OpenAI’s ChatGPT recently introduced a new shopping research feature designed to help consumers find the “right” products. A news item on OpenAI decried the chore of “sifting through dozens of sites” in favor of simply describing “what...
BFCM Progress Report – View From the Trenches

BFCM Progress Report – View From the Trenches

  NEW YORK – Black Friday and cyber Monday are in the rear-view mirror and the holiday shopping season continues to hum along. Initial numbers are positive, but how’s it going out there in the trenches? Pathway asked a few FOPs (friends of Prosper) for a progress...