Is Amazon’s New Hear the Highlights Feature a Positive Development for Sellers?
SEATTLE – The term conversational shopping has been around for a while, but the concept has become more real with each passing year. Amazon has a vice president of conversational shopping, and he wrote an article about the company’s new Hear the Highlights...
AI is Influencing Buying Decisions – Even More Than You Thought
CHICAGO – Following its recent report on the rise of agentic commerce, NielsenIQ recently released more data showing that AI is indeed becoming embedded in how consumers shop—providing data-backed views into how this shift is taking place. NIQ’s findings...
SHEIN Grows Their Kidswear Partnership
LOS ANGELES – Prosper exhibitor SHEIN is continuing its partnership with CoComelon, the children’s show known for teaching life skills through music, with more co-branded kids’ fashion styles. Inspired by the colorful world of CoComelon,...