April 25, 2025
GREENWICH, CT – Payarc is collaborating with Amazon Web Services (AWS) to drive automation, intelligence, and efficiency across its platforms. By integrating AWS’s AI and analytics, Payarc is delivering insights, predictive churn analytics, and automated workflows that strengthen fraud detection, boost customer retention, and uncover new revenue opportunities.
At the core of Payarc’s AI-driven innovation is Pie (Payments Intelligence Expert), a set of tools designed to make payments smarter, faster, and more secure. Built with AWS’s analytics and AI capabilities, including Amazon SageMaker and Amazon Redshift, Pie delivers real-time insights and automation.
“Integrating AWS’s advanced AI and data infrastructure enables us to scale intelligent decision-making across our entire ecosystem, especially within our Pie artificial intelligence tools,” said Zachary Martinez, CEO of Payarc via an Amazon press center article. “From predictive churn analytics to real-time risk assessment, Pie is designed to help businesses operate with greater precision, efficiency, and confidence at every stage of the payment process.”
“AWS is committed to helping innovative companies like Payarc transform their industries through the power of AI and advanced analytics,” said Rich Geraffo, vice president and managing director, AWS North America. “By leveraging our comprehensive suite of analytics and AI services, Payarc is not only streamlining payment operations, but also demonstrating how AI can deliver tangible business outcomes—from predictive churn analytics to automated fraud detection—while maintaining the security and compliance that payment processing demands. We’re proud to support Payarc as they build the future of intelligent payments infrastructure that will help businesses of all sizes thrive in an increasingly digital economy.”
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