Read Across America Day is coming up on Friday, March 2. The observance is part of a larger initiative that was developed by the National Education Association in 1997 to shine a spotlight on the importance of reading. March 2 was originally chosen as the day of the annual celebration in honor of Dr. Seuss’s birthday.
We hear about the importance of reading for young children. It improves vocabulary and writing. It also expands kids’ imagination, creative thinking abilities, and knowledge. But reading is critical for adults, too. In adulthood, reading continues to be important as it provides mental stimulation that can help stave off cognitive disorders, reduce stress, improve focus, and help us become more open-minded by exposing us to ideas and cultures that are different from our own.
Adults benefit greatly from reading daily. The possibilities are endless in the Information Age. You can read professional journals, self-help books, online articles relating to your industry, inspirational biographies, or adventure-filled fiction.
If you are an entrepreneur, reading is especially important as your livelihood depends on your creativity, innovation, and critical thinking—all of which improve as you read more.
Here are just a few of the best books for entrepreneurs:
Amazon Marketplace Dilemma
Authors: James Thomson and Joseph Hansen
Written by PROSPER Show’s own Co-Founders, Amazon Marketplace Dilemma helps product managers better understand how to promote and protect their brand on Amazon’s marketplace.
This is a great book about thoughts and the way that they inform our life’s narrative. This book can help you better understand and control your thoughts to achieve maximum success. This book is neither esoteric nor hard-to-follow. It makes profound points in as few words as possible.
“The Everything Store”
Author: Brad Stone
Learn everything there is to know about Amazon’s startup history, where it’s been and where it’s going.
“E-Myth Revisited”
Author: Michael Gerber
Mr. Gerber is PROSPER Show’s 2018 keynote speaker. His series of E-Myth books inspire business owners on how to streamline and scale their business.
“Think and Grow Rich”
Author: Napoleon Hill
Hill was commissioned by steel magnate Andrew Carnegie to write a guide for success. His 13-step plan remains as relevant today as it was when it was written over 80 years ago. It includes discussions on positive mental attitude and effective goal setting.
“Blink”
Author: Malcolm Gladwell
Gladwell is a staff writer for The New Yorker who has written many books with helpful messages for entrepreneurs. “Blink” discusses decision making and intuition, both of which are critical for business owners and innovators.
“The Fountainhead”
Author: Ayn Rand
Often considered required reading for business owners, Rand’s book could enliven anyone with zeal for entrepreneurship. It is both motivational and inspirational.
Don’t have time to read? Try audio books. Reading or listening to inspiring literature for just minutes a day can still expand your mind and your ability to be a successful entrepreneur.
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