Amazon Set To Replace Its FBA SnL Program

SEATTLE – A report from SoStocked and elsewhere confirms that Amazon will be replacing its U.S. Fulfillment By Amazon (FBA) Small and Light (SnL) with a new program. SoStocked explains that back in January, the SnL price cap for eligible products increased from $10 to $12. Now, Amazon will be sunsetting SnL and shifting to a new program called Low-Price FBAeffective August 29, 2023.

“This change, however, sets the price threshold back to $10,” writes SoStocked. “That means although the new rates may still offer financial advantages to qualified items, they, for the most part, do not match the substantial benefits that the new 2023 SnL provided.”

According to SoStocked, Amazon’s decision to decrease the cap from $12 to $10 was “understandably met with dissatisfaction among sellers” who expressed their discontent. A comment by one seller emphasized the importance of reevaluating the products falling within the $10 to $12 price range. 

Another seller said that this change is “another example of Amazon taking a bite out of 3rd party sellers profit. If anything the price should have increased from $11.99 to 12.99, not gone backwards. Many customers do not care about delivery times like they used to obsess over it.” 

Read the entire SoStocked report HERE.

Sept 1 Deadline For Autumn Deal Event

SEATTLE – As reported on eStore Factory, Amazon is currently accepting submissions for its Prime Autumn Deal Event. Described as “an exclusive shopping extravaganza reserved for select brands,” this event is scheduled to take place in the fourth quarter, and it presents an opportunity for sellers to boost sales and reach a larger audience. To be considered for this event, Amazon encourages sellers to submit recommended deals before the deadline of 11:59 p.m. (PDT) on Sept 1, 2023.