The Prosper Pathway

The insider’s library of tactics, trends and analysis for sellers 

Capturing Your Target Audience

Capturing Your Target Audience

One of the most crucial aspects of running an online business is knowing your target market. It won’t cut it to just provide a broad range of goods or services in the hopes that your spectrum of supplies will capture enough attention to keep your business afloat. You...

What are the basics to understand about Amazon’s algorithms?

Payment Options for Online Shopping

Depending on the type of product or service that you offer through your online business, there are different payment options available to your customers. Gone are the days when a credit or debit card was the only way to complete an online transaction. It seems like...