LAS VEGAS – SellCord is back at Prosper and they can help online sellers grow on Walmart.com by significantly improving their organic ranking, discoverability, and overall sales performance. “Our services include listing optimization, PPC management, Rich Media content, review growth, external traffic solutions, and ongoing strategic support to maximize profitability across Walmart’s platforms,” says Dayanna Yanez, director of Strategic Accounts.
Attendees interested in scaling their brand on Walmart should visit Booth #441 for valuable insights and one-on-one conversations designed to fuel growth on Walmart Marketplace.
Yanez and the team are optimistic about the future of online selling, citing Walmart’s Q4 FY26 report that showed 5.6% revenue growth with a 24% increase in global e-commerce. The impressive numbers reflect the strong demand, particularly on platforms like Walmart Marketplace.
“With Walmart’s focus on expanding digital tools and improving the shopping experience, we’re confident that online selling, especially on Walmart, will continue to thrive and provide ample growth opportunities,” Yanez enthuses. “Our team sees this as a great time for brands to invest in their digital strategy and capitalize on this upward trend.”
As just one example, SellCord worked with Tzumi Electronics, a company looking to scale their Walmart Marketplace business and improve their performance, particularly during the holiday season. The SellCord team conducted a detailed audit of Tzumi’s product listings, ensuring they were optimized for SEO and properly categorized, which increased their visibility and improved their rankings.
After that, SellCord set up Sponsored Ads, focusing on high-converting keywords and ad placements, making sure their products were visible to the right shoppers during peak shopping periods.
“We also leveraged Walmart Connect to create custom promotions tailored to the holiday season, driving more traffic to their listings and boosting conversions,” Yenez adds. “As a result, Tzumi achieved a 253% YoY growth in sales, a 700% increase in ad spend, and saw significant improvement in holiday performance.”