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UID:150550-20260310T170000Z@prospershow.com
DTSTAMP:20260608T170940Z
DTSTART:20260310T170000Z
DTEND:20260310T173000Z
SUMMARY:Harnessing Marketplaces to Reach and Grow with Gen Z and Gen Alpha
DESCRIPTION:Gen Z and Gen Alpha are not just shoppers\, they set trends. George Chang\, Head and General Manager of SHEINMarketplace U.S.\, will explore how sellers and brands can strategically select channels to reach these groups\, increase brand awareness\, and drive incremental revenue while strengthening both owned and marketplace strategies. Learn how marketplaces can amplify brand presence\, attract new customers\, and create opportunities for sellers of branded goods while keeping an eye on growth.
LOCATION:Bandol
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